To promote the launch of the new Spider-Man: Homecoming movie we turned the packages of General Mills products into AR game scenes. Become Spider-Man and fight Vulture in 4 different locations and in 3 different levels.
My Role: Lead 3D / Generalist Agency: Blippar Client: General Mills
To promote the release of the latest Spider-Man movie, “Spider-Man Homecoming”, General Mills has partnered with Blippar to offer an exclusive AR experience. A variety of its products, including Chex Mix, Fruit Snacks and more, to play an exclusive Spider-Man game.